ROOTED IN BALANCE. BACKED BY PURPOSE.

PLANT BASED

PLANT BASED

Made with simple, clean ingredients.

FUNCTIONAL & EFFECTIVE

FUNCTIONAL & EFFECTIVE

Powered by natural caffeine and functional mushrooms.

BALANCED ENERGY

BALANCED ENERGY

Sustained energy and focus—without the jitters or crash.

RITUALS THAT FIT YOU

RITUALS THAT FIT YOU

Designed to support your morning, your afternoon, and everything in between.

Our Story

OUR STORY

Created by a doctor.
Inspired by real life.

As a doctor and a busy woman, Dr. Kesha saw how hard it was to find clean, effective products that actually supported her energy and focus—without compromise.

So she created 50/50—a better way to fuel your day with two simple, powerful rituals.

Signature

FOUNDER & FORMULATOR

ROOTED IN BALANCE. BACKED BY PURPOSE.

Lion’s Mane

Lion’s Mane

Supports focus, memory & mental clarity.

Cordyceps

Cordyceps

Helps boost energy, stamina & endurance.

Reishi

Reishi

Promotes calm, balance & immune support.

Matcha Green Tea

Matcha Green Tea

Provides smooth, sustained energy & antioxidants.

Coffee

Coffee

Delivers bold flavor and natural energy.